Dec. 23, 2025

Building Podcast Libraries of Episodes That Compound Value

November 2025 Review

November revealed something powerful about podcast networks: back catalogs aren't just archives-they're revenue-generating assets that work 24/7.

At SwissCast Network, we support English-speaking podcasts in, for, and about Switzerland. In November 2025, even with minimal new content published, our shows demonstrated exceptional evergreen value.

The Numbers

985 downloads in November across 6 member shows, up 38% year-over-year from November 2024 (715 downloads).

But here's what really matters:

Catalog engagement reached 100% for two shows. Every single episode of Narratives of Purpose and Back After Burnout was played at least once in November. Not just the new episodes-the entire back catalog.

80-89% catalog engagement for Becoming a Health Coach and The Pricing Lady.

Most podcasts see sharp drop-offs after the first few weeks. Our shows maintain listener interest across their entire libraries, creating compounding value over time.

What This Means

For show hosts: Your content continues attracting listeners months and years after release. Every episode you create builds your library's value.

For sponsors and partners: High catalog engagement means ad placements and sponsorships reach audiences long after initial publication. Dynamic ad insertion across back catalogs multiplies reach.

For the network: We're not just launching shows-we're building evergreen content libraries that generate ongoing value for creators, audiences, and partners.

Why Community Matters

Podcasting is often a solo endeavor, which can lead to burnout, creative blocks, and missed opportunities. At SwissCast Network, we're intentionally building a collaborative community where creators support each other, share insights, and tackle challenges together.

When podcasters connect, cross-promotion becomes natural, monetization strategies evolve faster, and opportunities emerge that wouldn't exist in isolation. Our network isn't just infrastructure-it's a community of creators invested in each other's success.

What's Next

We're launching a new show in January 2026 focused on impact founders. We're in conversations with several established podcasts about joining the network. And we're developing both monetization strategies that leverage our exceptional back catalog performance and community initiatives that deepen connections among our creators.

Growing SwissCast Network

SwissCast Network provides:

  • Production support and technical infrastructure
  • Analytics and growth strategy
  • Monetization through dynamic ad insertion and sponsorships
  • Cross-promotion within a curated network
  • A collaborative community that combats podcasting isolation

Interested in joining the network? We're looking for established English-speaking podcasts connected to Switzerland-whether you're based here, serve Swiss audiences, or cover Swiss topics.

Looking to reach English-speaking audiences in Switzerland? Our shows span health and wellness, entrepreneurship, pricing and business strategy, and expat life. Let's talk about partnership opportunities.

[Learn more at swisscast.network]

Megan J. McCrory, Chief Instigator, SwissCast Network