July 4, 2022

5 Pricing Best Practices for Your Small Business in 2022 and Beyond

5 Pricing Best Practices for Your Small Business in 2022 and Beyond

Send us a text What are the things that businesses do well to improve their pricing? That's a great question. I often speak about the mistakes people make but this time I wanted to focus on what you can and should be doing with pricing to help you. We are in unprecedented times, things are changing so fast around us we can example after example of how those who are most adaptable are the ones who come out on top. Looking at best practices in pricing can help you make sure you're focusing on ...

Send us a text

What are the things that businesses do well to improve their pricing? That's a great question. I often speak about the mistakes people make but this time I wanted to focus on what you can and should be doing with pricing to help you. We are in unprecedented times, things are changing so fast around us we can example after example of how those who are most adaptable are the ones who come out on top.

Looking at best practices in pricing can help you make sure you're focusing on the right things and taking the best actions at the right time. These are just a few of the pricing best practices that small businesses can use. They are also in my experience the most important.

That's why in this Solocast episode we are taking a look at the 5 Pricing Best Practices for Your Small Business in 2022 and Beyond. Let's make sure you're getting it right sooner rather than later.

Podcast Highlights:

  • 0:00 Intro
  • 2:12 Pricing Must be Aligned
  • 4:38 Pricing Segmentation is Your Friend
  • 7:42 Pricing Must be related to the Value you Deliver
  • 10:01 Reality of Value Communication
  • 11:22 Pricing Needs to be Fair
  • 12:58 Your Prices Need to Change
  • 15:30 Wrapping It Up


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Sometimes it’s difficult to know where to begin. I suggest you Download the the self assessment Pricing Scorecard (www.thepricinglady.com/pricing-scorecard). Get a view of what’s working and what’s not working when it comes to pricing in your business. Figure out where to start making improvements.

Get in touch with Janene. If you’ve got a question that needs answering, a challenge you’re facing or you have suggestions for future topics or guests, let me know. Contact Janene (https://thepricinglady.com/contact/)

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