Nov. 2, 2025

My Gut Says I Should Lower My Prices — What Should I Do?

My Gut Says I Should Lower My Prices — What Should I Do?
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Apple Podcasts podcast player iconSpotify podcast player icon

Should I lower my prices? It’s a question every service-based business owner faces at some point, often in moments of doubt or sales stress.

In this episode, I show you how to pause, assess, and respond instead of reacting. You’ll learn the common triggers behind pricing discomfort and how to protect your value with clarity and confidence.

Pricing Tool Kit Link: https://thepricinglady.com/calculate-this/

The Price Check Guide: https://thepricinglady.com/price-check-guide/

Mentioned in this episode:

The Pricing Lady is a proud member of the SwissCast Network

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00:00 - Untitled

00:45 - E165_My Gut Says I Should Lower My Prices - What Should I Do?

02:27 - Common Triggers for Lowering Prices

04:20 - Risks and Pitfalls of Lowering Prices

08:40 - Tips for Evaluating and Responding to Pricing Situations

16:53 - Conclusion and Final Thoughts