"Love your pricing.
Love your work.
Love your clients.
Love yourself.
Repeat."
The words above Rachel shared with me when we first met. It was so refreshing because very seldom will people put something like love in the same sentence as pricing. I was also fascinated to hear more of what she had to say.
Pricing can feel like a very cold and calculated topic (no pun intended). But it has its softer sides - it's linked to things like self-love, creativity and psychology. And while what you charge should be related to the value your service, software or product delivers, there's no denying that what you choose to charge is often driven by your own relationship with money and how you perceive yourself.
🤔 It's worth taking a moment to consider.
In this episode, I sat down with Rachel Madorsky, a best-selling author, speaker, psychotherapist, executive coach and self-love strategist. She guides ambitious women leaders to achieve their dreams with more wealth, pleasure and ease. Her insights and teachings have been featured on Bravo, The Learning Channel, SXSW Interactive and The CBS News. Rachel lives in Austin, Texas with her husband where they co-own an award-winning improv comedy theater, and perform together every Thursday night.
She shares her own pricing journey and how she has transformed her pricing through love. She had so many great insights to share it's been really difficult to select quotes and words of wisdom from the episode. Her unique perspective will give you pause for reflection on your own behavior. And you can hear about her unique take on the topic and what it has done for her business.
Dare I say it -- you're going to LOVE 💕 this episode.
Episode Highlights:
0:00 Intro
1:03 Getting to Know Rachel
3:00 The Value of Working with Rachel
4:17 How did Rachel start her own Business
8:33 Pricing at the Beginning
13:30 Biggest Pricing Challenge
22:25 Pricing Strategy
26:20 Best Business Advice
28:28 Wrapping It Up
Reach Out to Rachel:
LinkedIn: https://www.linkedin.com/in/rachel-madorsky-lcsw-3233374/
Facebook: https://www.facebook.com/RachelMadorskyAuthorSpeakerCoach
Instagram: https://www.instagram.com/rachelmadorsky/
Website: https://www.rachelmadorsky.com/
How to Love Yourself: In Less Than a Week & Also for the Rest of Your Life:
https://www.amazon.com/How-Love-Yourself-Less-Than/dp/173726384X
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Need help optimizing your profits? Ready to get a view of where you can improve?
Download my self-assessment Pricing Scorecard or simply book a Discovery Call with me at www.thepricinglady.com.
