Fair Pay, Is Fair Play.
What a fantastic statement.
How does it play out in the real world?
What can it mean in terms of a pricing strategy?
Many businesses in recent years have used pricing as a cornerstone of their brand. For example some have used price transparency as a cornerstone of their branding. For other companies we've seen them challenge the established ways of working and strive to "spread the love" (if you will) in a way that supports many rather than just as few.
That's what this week's guest is doing.
Johan (this week's special guest) believes that a platform can be successful and spread the benefits of that success with the people who are driving it. He's going to share with us the pricing strategy they are using and why they have chosen it. We'll discuss why it's right for their business, how it supports the business objectives and the company's values as well as what customers value.
I'm thrilled to have Johan Franzen, Founder of Entnest the Home of Entrepreneurs, as my special guest on Live with the Pricing Lady.
Join us Thursday June 11th, 2020 at 15.00 for the live conversation.
We'd love to see you there. #pricingladylive #entreprenuers #smallbusinesses
Book a discovery call.
https://janeneliston.com/discoverycall
