Solocast Episodes

Episodes with just Janene
Nov. 2, 2025

My Gut Says I Should Lower My Prices — What Should I Do?

Should I lower my prices? It’s a question every service-based business owner faces at some point, often in moments of doubt or sales stress. In this episode, I show you how to pause, assess, and respond instead of reacting. Y...
Oct. 20, 2025

International Pricing - What to Consider Before You Set Prices Across Borders

International pricing can feel like a minefield. Should you vary prices by country? What if you don’t? In this episode, I revisit my very first guest interview, where my guest came to me with the question: “How can I do inter...
Oct. 5, 2025

Small Steps in Pricing: Why Adjustments Mean More Than You Think

Small pricing adjustments can be a game-changer—if you do them regularly. In this solo episode, Janene explains why ignoring pricing for too long leads to panic, and how small, smart tweaks help you stay profitable without a ...
Sept. 22, 2025

Q4 Pricing Check-In: What to Revisit Before the Year Ends

We're entering the final stretch of the year—and it’s the perfect moment for a pricing check-in. Most business owners are focused on finishing strong. But they rarely pause to ask: "Is my pricing actually helping me get there...
Sept. 8, 2025

When Pricing Feels Personal: Separating Self-Worth from What You Charge

When pricing feels personal, confidence often takes a hit. In this solo episode of The Pricing Lady Podcast, I explore how tying your self-worth to what you charge can quietly sabotage your business. You’ll learn five ways th...
June 16, 2025

Building Trust Through Transparent Pricing - Why Openness Matters

Can pricing really build trust? Absolutely. And if you’ve ever hesitated to share your prices or felt unsure about how much to show and when , this episode will help you reframe that hesitation. In this solo episode, I take y...
June 2, 2025

Pricing Psychology Part 2 – The Impact of What’s Going on in Your Head

What if your biggest pricing challenge isn’t your market, your competition, or your offer—it's what’s going on in your head? In Part 2 of The Psychology of Pricing series, we shift our focus inward to explore how the psycholo...
May 19, 2025

The Psychology of Pricing – How Your Customers Think

Understanding the psychology of pricing is one of the most powerful shifts you can make in your business—and in this two-part series, I’m breaking it down in a way that’s practical, eye-opening, and yes, even a little fun. In...
May 5, 2025

Sliding Scale and Pro Bono Services: Support Clients, Protect Your Value

Send us a text If you've ever wondered how to offer sliding scale services or pro bono work without devaluing your business, you're not alone— and that's exactly what I'm diving into in this episode. I see so many purpose-driven entrepreneurs struggling to make their services accessible without dra…
April 21, 2025

Navigating Discounts and Promotions, Protecting Your Brand

Send us a text Are you navigating discounts and promotions in a way that supports your value—or slowly undermines it? Navigating discounts and promotions without undermining your value is one of the trickiest pricing challenges we face as business owners. I’ve been there—offering a discount because…
March 24, 2025

Pricing for Profit in the Service Sector: What You're Overlooking

Send us a text Are you focused on pricing for profit or just doing what everyone else does? When setting prices it's easy to just focus on being like everyone else, but that may not fit your business. It may not bring you the profit you need. It might not even satisfy clients. The right prices are …
March 10, 2025

Creating a Pricing Strategy That Builds Long-Term Client Relationships

Send us a text Creating a pricing strategy can feel a lot like buying a lottery ticket—you pay the price, but there’s no guarantee of a return. Now, consider your pricing approach. Do your clients feel like they’re gambling on whether they’ll get value? If you're not sure then you need to find out.…
Feb. 10, 2025

Position Discovery Calls: From Free Sessions to Paid Clients

Send us a text Position your discovery calls for success! In this episode of Live with The Pricing Lady, the Podcast, we delve into the transition from offering free sessions to securing paid clients by optimizing your discovery calls. I share my journey of shifting my mindset and rethinking the pu…
Jan. 27, 2025

7 Key Questions to Help You Assess Your Pricing Strategy

Send us a text Assess your pricing strategy - is it setting you up for success—or holding business success back? Or maybe it's just limiting where you can go. Either way it might be the perfect time to make a change. In this episode of Live with The Pricing Lady, we’re taking a look at how to revie…
Dec. 2, 2024

Price Talk Tactics: Knowing the Right Time to Discuss Price with Customers

Send us a text When’s the right time to discuss price with clients? In this Live With The Pricing Lady episode, we’re tackling one of the trickiest aspects of pricing strategy: when to bring up price in conversations with clients. Jumping into it too early can make your conversations feel cold and …
Nov. 4, 2024

The Pros and Cons of Discounts in Service-Based Business

Send us a text Are discounts and promotions helping your business thrive, or are they quietly cutting into your profits? In this episode of Live with The Pricing Lady, we’re getting real about something many businesses struggle with—how to use discounts without damaging your bottom line or your bra…
Oct. 7, 2024

The Price Rise Trap: 3 Myths Keeping You Stuck

Send us a text Do you suffer from the Price Rise Trap? Worried about being seen as greedy? Scared that you'll lose customers if you charge more? Think it's just to hard, I won't bother? In this episode of Live With The Pricing Lady, we tackle the common price trap myths and fears that hold business…
Sept. 9, 2024

Should I end my prices in 9s or 0s?

Send us a text Ever wondered... How should I end my prices? And does it really make a difference, or is it just marketing fluff? In this episode of Live with The Pricing Lady, join me as we dive into the psychology of charm pricing and explore whether ending your prices in 9s, 0s, or other options …
Aug. 12, 2024

Packaged and tiered offers: What's the right strategy for your small business?

Send us a text As a woman leading a service-based business, you might often wonder, “How can I offer my services to different clients at different price points without compromising on value?” The truth is, it’s not about offering the same service at varying prices—instead, it’s about crafting disti…
June 18, 2024

Mastering Pricing Objections: 3 Simple Steps to Overcome Resistance

Send us a text Are you mastering pricing objections? Have you ever felt your confidence waver when a customer challenges your pricing? Join us in this episode as we tackle one of the biggest challenges in pricing: handling objections. We'll explore 3 effective techniques to help you overcome the re…
May 20, 2024

Why Is It So Hard to Tell Customers What You Charge

Send us a text How easy is it for you to tell customers what you charge? Pricing—it’s a topic that can often evoke feelings of uncertainty and discomfort. Whether you’re a seasoned entrepreneur or just starting out, articulating the price of your offer with confidence is crucial for business succes…
April 22, 2024

She Means Business: Aligning pricing for impact

Send us a text Let's talk about pricing for impact. Your pricing strategy isn't just about numbers; it's a powerful tool that can drive your business toward its aspirations. Join us as we explore how to craft a strategic approach to pricing that not only sets your prices but also propels you toward…
March 25, 2024

The Power of Profit: Why Profit isn't the Bad Word You Think It Is

Send us a text Is profit a four-letter word, something to shy away from in your business? Not at all! Despite the negative connotations often associated with profit, it’s not about greed; it’s about smart business management. In today’s world of entrepreneurship, understanding profit is not just es…
Feb. 26, 2024

3 Essential Price Setting Tips for Beginners

Send us a text Hey there, fellow entrepreneurs! Are you ready for some price setting tips? Starting a business is like embarking on an epic voyage, full of excitement and endless possibilities. But when it comes to pricing your products or services, it can feel like sailing into uncharted territory…