Videos

Oct. 31, 2018

10 Reasons You Struggle With Pricing

10 Reasons You Struggle With Pricing

Do you know why you struggle with pricing? Today I share the top reasons that small businesses struggle with charging their customers. In follow up videos I'll go in to more detail on each of the points. Why do you struggle the most when it comes to pricing. Let me…

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Oct. 9, 2018

3 Ways to Understand Customer Willingness to Pay

3 Ways to Understand Customer Willingness to Pay

In this video we take a look at how to start understanding our customers willingness to pay. I offer up 3 ways that you can start to understand this better. Click play for all the details. For more about me and how to work with me go to www.thepricinglady.com

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June 17, 2018

Overwhelmed By Pricing...You're Not Alone

Overwhelmed By Pricing...You're Not Alone

It's common for entrepreneurs to feel overwhelmed by pricing. If that's how you feel know that you're not alone. Learn two ways to help you keep it simple.

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June 9, 2018

Why Profit Equals Growth Not Greed

Why Profit Equals Growth Not Greed

Do you sometimes feel if you focus on the money and profit in your business it makes you greedy? This is a core belief that to be successful entrepreneur you're going to need to get over. In this video I share why profit equals growth not greed.

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May 9, 2018

The Gambler & The Art of Pricing

The Gambler & The Art of Pricing

Did you ever think you'd find pricing inspiration in a country western song? That's what happen to me the other day. Here are my thoughts on what we can learn from The Gambler when it comes to pricing.

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