A free coaching session feels like good business. Let them see what it's about and how it works. The logic makes sense. But a free session isn't just a bit of free work — it's a signal. About how you work, where the line is and what a client should expect when money enters the conversation.

This episode was inspired by a question from the chat during a recent keynote with coaching.com: Should we be offering free sessions? It sounds simple. What's behind the decision isn't.

In this episode:
- Why coaches default to free sessions — and what's actually driving it
- Why "coaching" isn't what clients (or you) really need at that moment
- What happens when a free session starts to look and feel like real coaching — and why people walk away feeling great but still don't book
- The question I'd want every coach to sit with before their next free session
- Free is easy. But easy isn't always right.

🎧 Listen to the audio version: https://thepricinglady.com/free-coaching-sessions-generous-or-confusing-your-clients/