Episodes

Send us a text Pricing your offer is a challenge under "normal" circumstances but what if you offer isn't like the "magic pills" everyone else is offering? It's not that it's not valuable it just doesn't have that "sexiness" that others offer. Does that make it harder or easier to price your offer?…

Send us a text Subscribe: Apple Podcasts | Spotify | Stitcher | Google | Amazon Profitability is one of the main goals of your business, but if what you know about pricing is all wrong you will struggle at best. ​ What we learn as consumers is by in large the knowledge that most people posses about…

Send us a text Subscribe: Apple Podcasts | Spotify | Stitcher | Google | Amazon "It took me a long time to realize the value I delivered." Reality is if you don't value what you deliver your customers, chances are no one else will either. Too often business owners don't really believe in what they …

Send us a text Subscribe: Apple Podcasts | Spotify | Stitcher | Google | Amazon Years ago one of my bosses came to me and said, "Janene, you've got to help me. The management team is having a heated debate about what's more important value pricing or transactional pricing. As I'm not the expert, I …

Send us a text Subscribe: Apple Podcasts | Spotify | Stitcher | Google | Amazon In this trailer I'll introduce the show and share with you what you can expect. This podcast is ideal for business owners, startups, entrepreneur...